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Capital Focus

Your money. In perspective.

Client
Capital Focus · Vancouver
Scope
Brand identity · Web design · Product design · Front-end
Year
2026
Capital Focus project cover

The idea

Most money apps are built around accounts. Capital Focus is built around perspective: seeing how today's coffee, next year's home and the long-term portfolio relate to each other.

A digital banking brand from Vancouver, designed end to end: the identity, a seven-page website, a working app with a sample account and the design system that connects them.

What we did

  1. Identity

    The Aperture C: an open frame with a single point inside, a viewfinder that has found its subject.

  2. Website

    Editorial pacing on every page, recomposed for phones rather than shrunk, checked at 25 viewports.

  3. Focus Pull

    The signature interaction: a life scene pulls into focus while the goal card resolves the number.

  4. App

    Overview, transactions, goals, investing and card controls on a sample account, right in the browser.

  5. Design system

    Colour, type, spacing, motion and iconography as Figma variables that mirror the code tokens.

Identity

Capital Focus introduction
Aperture C symbol
Brand colours and typography
Brand icons
Capital Focus card in hand
Brand card

Website

Capital Focus website on a laptop
Capital Focus website on a monitor
Website pages
Website across screen sizes

App and Focus Pull

App screens
Focus Pull interaction
Project film, recorded from the real site in use.

Out in the world

Capital Focus app in use
Out-of-home piece
Project closing

Credits

Tools
Figma, Next.js, React and TypeScript
Imagery and film
Generated with AI (Higgsfield), with the real screens composited
Quality
In lab tests: 0 automated accessibility violations (axe-core) across 8 routes and a Lighthouse desktop performance score of 100
Visit the site

capital-focus.vercel.app (opens in a new tab)

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